Discover Huckson

and our journey so far...

Who are we?

Hailing from a land where rolling hills meet the icy waters of the North Sea, Huckson is an independent brand, creating performance apparel for multi-discipline and endurance athletes.

We represent a community whose passion and ambition fuels an insatiable appetite for the outdoors, adrenaline and adventure.

It's our mission to equip you with the gear and inspiration you need to pursue and achieve your goals and aspirations.


As triathletes ourselves, we wanted to wear clothing that not only associated with multisport, but also aligned with our values. Armed with burning ambition, we set out to develop products that would reflect the passion, drive and resilience of this unique community.


Keeping sustainability front of mind, our aim is to create durable products that you can turn to, during and after sport. We've developed performance wear that supports the demands of rigorous training - and casual collections that you can hang out and relax in. 

Three Disciplines, One Community®


We create performance wear and apparel, designed and built for multisport athletes. It's the dependable gear you turn to, before, during and after sport.

We take a community-first approach, putting people before profits. Our mission is to operate and evolve responsibly, creating a global brand which belongs to this unique and passionate community. 

We’re here for the ride and hope you’ll join us.


It's 5am and you're pulling yourself out of bed. All your gear's ready. It's dark and cold outside. Race day is finally here. The water's freezing, the climb is steep and the trail long. The finish line's in sight. Head down - gotta finish strong. Burning lungs. Big relief. Bigger grins. The best feeling in the world. It's what we live for.

Our team consists of athletes and just like you, we live and breathe the sport. We feel blessed to be able to train and compete. Through our actions and the content we share, our hope is to inspire and encourage others to participate.


Quality: We believe good things are meant to last - and like the athletes who wear them, our products are built to go the distance.

Functionality: Comfort, style and performance underpin all that we create. By combining form with function, we develop collections that support your active lifestyle. 

Sustainability: We operate as responsibly as possible, seeking to minimise the impact of our activity on the planet. Materials are sourced through certified manufacturers before being finished locally. Plastics are kept to an absolute minimum.